‘Tea for two’ in Limerick conference business bid

Nick Rabbitts

Reporter:

Nick Rabbitts

Michael Foley, Tony Brazil, Dr Des Fitzgerald, president of UL, Paul Mockler, Failte Ireland and Gordon Daly

Michael Foley, Tony Brazil, Dr Des Fitzgerald, president of UL, Paul Mockler, Failte Ireland and Gordon Daly

IT was a case of afternoon tea as Failte Ireland, the Shannon Region Conference and Sports Bureau and the University of Limerick (UL) linked up to bring more business events to the region.

A vintage tea bus pitched up at the Castletroy campus this week, as part of a recruitment drive. which saw academic staff given a full presentation on the benefits of securing international-standard conferences.

The Shannon Region Conference and Sports Bureau has created a dedicated bid book for UL that academic staff can use when presenting their academic institution overseas.

Coupled with the onsite support from the UL Conference and Events office, there a wide range of support to ensure its easy to bid and win this lucrative tourism business for Limerick.

At the event, Tony Brazil, the chairman of the Shannon Region Conference and Sports Bureau, paid tribute to the tireless work of the University of Limerick ambassadors who attended.

He said: “Many have delivered business regularly over the 15 years the bureau is in existence, recruit events like this re-establish the importance of bidding for conferences with the academic departments and creates a new enthusiasm to get back out there and bid and win even more events.  We are delighted to be able to offer the free services of the bureau in partnership with the supports both practical and financial that Fáilte Ireland afford to these ambassadors”

Fáilte Ireland research shows that each conference delegate is worth approximately €1,600 to the local economy, which is a strong multiplier and a very valuable form of tourism for Ireland and Limerick.

More recruitment events are planned for 2019 across all three academic institutions in Limerick, in the hope that high-level conferences can be secured for the region.