Purple, white and orange signs on Georgian Limerick building spark investigation

COUNCIL has launched an investigation after purple, white and orange signage was affixed to a Georgian terrace in the city centre.

Limerick Live understands that the local authority has opened an investigation in relation to two signs which were erected at the upper levels of a red-brick building at O’Connell Street, close to its junction with Hartstonge Street.

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The signage appears to belong to translation services provider Word Perfect Translations, which recently moved from offices in Cecil Street to a Georgian Townhouse at 73 O’Connell Street which was built around 1825.

The last planning application which appears to have been lodged on or in the vicinity of that site appears to be in the mid-1990s.

That was for apartments to the building’s rear.

Writer Cathal MacCarthy, who is also director of pat the Irish Creamery Milk Suppliers Association confirmed he contacted Limerick City and County Council when he saw the signage, admitting he thought he was “hallucinating” when he saw it.

“I genuinely thought I was seeing things. How could anyone think that this kind of highway hoarding was appropriate or in keeping with the architecture and context of Georgian facade,” he asked.

Mr MacCarthy wants to see “minimum standards” applied on shopfronts in Limerick, claiming some new arrivals are often reluctant to take account of the overall “aesthetic and look” of the streets.

WordPerfect did not return a request for comment.