Limerick fashion brand first in Ireland sustainably certified

LIMERICK fashion designer Aoife McNamara has achieved a globally recognised certificate for her clothing brand.

The Adare-based brand owner has achieved a Benefit Corporation (B Corp) status, which awards companies for their “commitment to positively impact people and the planet”.

This global award establishes Aoife McNamara as Ireland's first B Corp fashion label, setting a new standard for sustainable, ethical clothing in Ireland. 

To celebrate the award, Ms McNamara will host a series of events between October 27 to 29, including ‘Transforming Irish Fashion: B Corp Community Conversation, a Cottage Sessions music event and a Circular & Zero Waste Fashion Design Workshop.

Speaking about achieving B Corp certification and choosing not to produce a new collection this season, Aoife McNamara said: “Our decision to forgo a new winter collection is a testament to our belief in timeless style and heirloom quality. 

“We're proud to say that the pieces from our previous winter collections remain as relevant and elegant as ever. By choosing degrowth this season, we're taking a significant step towards a more sustainable and responsible future.”

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Founded in 2019, Aoife McNamara is a luxury sustainable fashion brand that creates garments inspired by nature to protect nature. Aoife creates her clothes using Irish tweeds, linens and natural materials, including organic pea silk, PYRATEX and Cupro.

“Not every fashion label has that earth-driven fortitude, so being able to become certified for the hard work behind the scenes is testimony to the brand, Aoife and the dedicated team driving this mission,” said Miriam Keegen, Head of Sustainability at Aoife McNamara.

B Corps are a global community of over 6000 Certified B Corporations in over 80 countries and over 150 industries, from food and fashion, to tech and finance.