Digital storytelling conference set for Limerick

IRELAND’S leading creative industry conference, Gasp!, is to take place in Limerick later this month.

Innovate Limerick, located at the Engine building at Cecil Street in the city centre, will play host to the event on Friday, March 28.

It will bring together industry leaders, and digital pioneers to explore the future of storytelling, technology, and brand communication.

The full-day event is aimed at marketing professionals, designers, content creators, and business leaders eager to future-proof their brands and creative strategies.

Organised by Piquant and the Institute of Designers in Ireland, it’s being held in partnership with a number of other agencies including Limerick City and County Council.

The conference will tackle the biggest challenges facing businesses and creatives today.

Notably, it will take a closer look at artificial intelligence and ask if it is an enabler or a threat to creativity.

Among the speakers is Simon Raybould, who will bring his expertise in communication and storytelling to the stage, breaking down why so many brand stories fail—and how to fix them.

Michael Corcoran, the strategist behind Ryanair’s social media transformation, will also share his insights on cutting through digital noise with bold, disruptive campaigns.

For more information, telephone 061-221414.