New documentary 'Inside Penneys' takes viewers behind the scenes of iconic retailer

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A new documentary giving a behind the scenes look at iconic Irish brand Penneys is set to make its on-screen debut. 

Airing tonight (January 9), 'Inside Penneys' shows the evolution of the brand from its humble beginnings in Dublin's Mary Street to more than 430 locations across 16 countries.

The six-part series interweaves stories from the Penneys/Primark international head office in Dublin, where global decisions are made, through to the shop floor in its stores across the world. 

The series begins at 8.30pm tonight on RTÉ One. 

 

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