GAAGO set to stream pre-season Pittsburgh Steelers NFL games

The GAA's live-streaming service, GAAGO, is set to show NFL side Pittsburgh Steelers pre-season games.

In the latest move for the controversial platform, it has been revealed that it will broadcast three of the Steelers' pre-season match for free.

The three Steelers games against the Tampa Bay Buccaneers, Buffalo Bills, and Atlanta Falcons will take place in August and will be available to both existing and new GAAGO subscribers.

The streaming announcement is the latest piece of activity from the Steelers in the Irish market having been granted rights to expand their brand and activities in Ireland, as part of the NFL's 'Global Markets Program'.

Earlier this year, the Steelers launched a dedicated Irish Steelers podcast along with Irish social channels offering unique content for Irish fans. A Steelers in-market event is due to take place later in the year with a fan watch party.

"We are excited to bring the Pittsburgh Steelers pre-season games to audiences on the island of Ireland and to add to the rich array of content available through GAAGO. Fans who have never used the platform before can simply sign up and stream these games," said Noel Quinn, Head of GAAGO.

The Pittsburgh Steelers founders and owners, the Rooney family, maintain a deep connection to the island of Ireland through their ancestral roots in Newry Co. Down.

Daniel M Rooney was appointed as the United States Ambassador to Ireland and was also one of the founders of The Ireland Funds which promotes peace, equality, and opportunity across the island of Ireland and among Irish communities worldwide.

"The streaming of the Steelers preseason games is part of our commitment to serve our existing Irish fans as well as offer new fans the chance to engage with the sport potentially for the first time," said Dan Rooney, Director of Business Development and Strategy.

"We're delighted to partner with GAAGO to offer these games free of charge to everyone in Ireland."

The Pittsburgh Steelers played in the first NFL game to be held in Ireland when they took on the Chicago Bears at Croke Park in the pre-season "American Bowl" in July 1997.