Limerick GAA see change to rugby billboard at Gaelic Grounds

Jerome O’Connell

Reporter:

Jerome O’Connell

The altered Brian Geary Toyota Billboard on the back of the Mackey Stand in the Gaelic Grounds
Limerick GAA were forced to ask for a change to be made to an advertising hoarding in the Gaelic Grounds last week after a poster appeared featuring a Munster rugby player and the slogan ‘This is our Town’.

Limerick GAA were forced to ask for a change to be made to an advertising hoarding in the Gaelic Grounds last week after a poster appeared featuring a Munster rugby player and the slogan ‘This is our Town’.

Late last week motorists on the Ennis Road were greeted by the new giant hoarding, on the back of the Mackey Stand, with Munster rugby star Felix Jones dominating.

However it was the wording ‘This is our Town’ that caused unrest within Limerick GAA circles.

Within 48 hours the advertising hoarding had been altered to read ‘Come on Munster’.

While the advertising hoarding raised eyebrows among the general public, there were no complaints to the Gaelic Grounds office and the decision to seek changes came from within officialdom.

Limerick GAA confirmed that changes were requested but didn’t wish to make further comment.

Brian Geary Toyota told LeaderSport that they had “no problem” adhering to the Limerick GAA request for a change to be made to the hoarding.

Alongside the Brian Geary advertising on the Mackey Stand is another giant hoarding. At present that is rented to a national advertising agency.

As supporters queued for last Sunday’s National Hurling League fixture, the electronic hoarding overhead was alternating between a Bank of Ireland campaign supporting Munster rugby and another from Carlsberg, which is dominated by soccer graphics.