Crowds enjoy the switching on of the Christmas lights Picture: Sean Curtin/True Media
DRIVERS coming from outside city can soon expect to save a few euro on street parking in Limerick.
Christmas shoppers will enjoy free parking in the mornings until 11.30am starting from Monday, December 5.
The incentive to draw shoppers into the city will run until Christmas Eve, and also includes on-street parking in Abbeyfeale, Kilmallock and Newcastle West.
“All the indications are that we are going to have one of the biggest Christmas shopping seasons ever in Limerick this year and we are doing all we can as a local authority to lay a big festive welcome on the mat for everyone coming in to shop in the city and county,” said Mayor of City and County Council, Cllr Kieran O’Hanlon.
“This is something that will be welcomed by both retailers and shoppers alike and I would like to encourage everyone to shop local this Christmas and support your local businesses,” added the mayor.
The daily promotion is one of a number of incentives to promote the local authority’s Christmas in Limerick campaign, which is also being backed by Limerick Chamber, to encourage people into the city to shop this festive season.
Limerick Chamber president Dr James Ring also predicted a busy Christmas shopping period.
“Traders are really putting their best foot forward, the local authority is really putting its best foot forward, and sentiment is really strong at the moment in and around Limerick, so we are expecting a really busy few weeks ahead,” he said.
“The car parking initiative is a real boost. It sends out a strong welcoming signal to shoppers and one we expect them to avail of,” added Dr Ring.
Head of Communications and Marketing at Limerick City and County Council Laura Ryan said that the city will benefit hugely from the effort by all involved.
“The free car parking in the early hours of the day is just our way of welcoming people in,” she said.
“We are also encouraging people to sample the unique Christmas atmosphere in our county towns. The free parking promotion will hopefully encourage more people to pop down to the shops, and by supporting local businesses you are helping to sustain employment locally,” added Ms Ryan.