DELL, which employs 1,000 people in Raheen, has been confirmed as the sponsor of the Irish Cancer Society’s annual Daffodil Day event.
On Friday, March 22, the sale of daffodils will take place around the city, for the Irish Cancer Society, which exists to conduct research into the potentially deadly condition.
The charity’s major fundraiser, last year’s Daffodil Day campaign raised €3.6m.
Working together, Dell and the Irish Cancer Society won two prizes at the Chambers Ireland Corporate Social Responsibility Awards 2012.
This year, Dell and the society plan to broaden the campaign to reach more people than ever before.
The funds raised by the campaign are dedicated to growing the society’s direct patient care services, including the freephone National Cancer Helpline, on 1800-200700.
Other services supported include a night nursing service, financial aid, cancer information literature, and the daffodil support centres, one of which is at the Mid-Western Regional Hospital.
John McCormack, chief executive of the Irish Cancer Society (pictured), said: “There is no doubt we are seeing an increase in the demand for our services each year, as the number of people diagnosed with cancer each year increases.
“The funds raised support people with cancer and their families.”