Limerick man plays key role in television advert

Donal O’Regan

Reporter:

Donal O’Regan

THE HONDA 50 motorbikes in the 11850 adverts were painted in the Limerick colours and made in the Treaty county.

THE HONDA 50 motorbikes in the 11850 adverts were painted in the Limerick colours and made in the Treaty county.

Philip McCormack, known as the Honda 50 man throughout Ireland, was commissioned by 11850 to get two bikes painted the same green colour as the actors tracksuits.

He even tried to get the ad, that is everywhere on TV at the moment, shot in Limerick.

“There is actually four bikes in total in the ad. The first two in the ditch will eventually be restored. The two green bikes were done from start to finish by myself. Every nut and bolt is brand new and the engines are reconditioned. I tried my best to get them down to Limerick but it didn’t suit them because they have all the crew in Dublin,” said Philip.

They were in very bad condition when he sourced the bikes from Cork and Kerry. Now after his work and Mike Halpin’s panel beating expertise in Pennywell they are as good as when they were made in 1971. A video is up on his Honda 50 facebook page.

Philip not only delivered the bikes to Dublin, he helped shoot the ad. “In the 11850 ad you have two characters - 118 and 50 - and they constantly use the word ‘nifty’. Their last ad featured a rickshaw so I emailed the Ray D’Arcy show saying the word nifty should be used with a Honda 50 and nothing else. I don’t know if the idea came from that.

“The two lads never rode a motorcycle before in their lives so I was up there for two weeks showing them how to drive it,” said Philip.

He does all his work on restoring bikes at his home in Annacotty but he got his love for Honda 50s in Garryowen, where he grew up.