Communities across Limerick are being encouraged to organise local fundraising events for Live 95FM’s 95-stop tour of Limerick city and county.
All of the money raised during the week-long event will go towards the children’s Ark Unit at the Mid Western Regional Hospital and the Limerick branch of CARI,
Following the huge success of the Living in a Window campaigns, which raised over €80,000 euro in 2010 and 2011, the station has come up with a new concept.
Between September 24 and 28, radio station staff are hoping to visit 95 different towns and villages across the city and county.
“We believe it is important for the radio station, which gets great support from the listeners of Limerick, to make our contribution by helping raise money for local children in need,” said Joe Nash, chief executive of Limerick’s Live 95FM.
Limerick Today, the radio station’s flagship current affairs show, will broadcast from a different location each day during the week.
“We want people around Limerick to tell us if they would like their town, village or parish to be a stop on the tour. However, as the point of the event is to raise cash for Limerick kids, we need each community to raise as much as possible, ideally a minimum of a thousand euro,” said Fergal Deegan, sales and marketing manager at Live 95FM.
Consultant paediatrician Doctor Roy Philips says any money raised through the 95-stop tour will be put to good use.
“The money raised by the listeners to Limerick’s Live 95FM (over the past two years) has been enormously helpful in funding equipment that we would not otherwise have been able to afford. This technology has been key in treating seriously ill Limerick children and we are delighted to be benefiting again this year,” he said.
Anne Byrnes from CARI is encouraging communities from across Limerick to support the initiative.
“We simply would not have been able to maintain the level of counselling for children who’ve suffered sexual abuse and their families if we didn’t have access to the money raised by Live 95FM’s listeners. We’re very grateful for their generosity,” she said.
Live 95FM’s programme director, Gary Connor, says details of what communities will be included on the tour will be announced nearing the time.
“You will be hearing lots about the tour in the run up to the last week in September and the station will be getting completely behind it during the week itself. It promises to be great fun, for a great cause,” he said.
Any individuals or communities who wish to play a part in the fundraising efforts or who want be a stop on the 95-stop tour, can email email@example.com.