THE Milk Market is to open later on Fridays in a bid to secure more traders and increased footfall.
From this Friday, the covered market will extend its opening hours from 12pm to 7pm, with a number of new stalls coming on board.
As well as the current artisan food stalls, a number of new operators will enter the fray including the Limerick Craft Hub which will operate a pop-up store, and Limerick Smarter Travel which will open a boutique, offering what is described as “bike repairs and hipster equipment”.
The market is embracing the concept of ‘Fiver Friday’, offering food for €5, plus one hour’s free parking in the nearby Potato Market.
David Fitzgerald, Milk Market, has set a target.
He said: “At the minute, we are averaging 20 to 30 stalls. We want to be hitting 35 to 40 stalls by the end of September. We want to attract brand new customers to the city centre. Essentially we are looking at Limerick City Centre on a Friday. We are looking to bring people into the centre who would traditionally go elsewhere.”
The market is encouraging customers to get to know their ‘glocal’ suppliers - local business people producing global flavours.
Siobhan Downey said this new offering comes off the back of research which told them that people felt the Friday market closed too early.
“People basically said that when they arrived, the market was over. But they would use it [if it opened later]. So we decided to trial a summer opening from 12pm to 7pm,” she explained, saying there will be supporting events taking place including live music.