A NEW website offering ‘a unique online market’ experience for consumers has been launched in Limerick.
Marketdirect.ie is the brainchild of Keith McGuigan, who after extensive research saw a niche for an online portal offering a new ecommerce website for small Irish producers, manufacturers and crafts people.
The business was officially launched in the Milk Market last Friday by Mayor of Limerick Cllr Kathleen Leddin and Mr McGuigan explained that it will “give small and medium sized businesses in Ireland a gateway to sell their produce online and gives consumers 24/7 access to Irish made products and produce”.
“After extensive research I found that most small and medium sized Irish businesses have a poor online presence due to a lack of time, funds and expertise in this area,” explained Keith, an accountant in the city.
“Marketdirect.ie solves these problems by providing businesses with a cost effective, efficient and user friendly route to the online marketplace, it is also provides a unique online market type experience for customers,” he added.
Small and medium businesses can now get a space online from which they can sell their products on a local, national and even international level. As well as this consumers can now purchase goods whenever they want without time or location restraints, he explained.
Launching the new business, Mayor Leddin said: “Establishing an online presence in today’s fiscally challenging environment can be a costly exercise for many SME’s”.
“This website helps businesses to get online and encourages them to promote their produce to a much wider market, therefore enhancing their business potential.
“I want to congratulate those behind Marketdirect.ie for their foresight in not only providing a helping hand to SMEs but also showcasing the wonderful range of quality crafts products and foods being produced in Limerick and across Ireland,” she added.
Stall holders selling produce at last Friday’s event, which featured a host of live music from local acts including Raging Sons, Acoustra and Mizdrea, donated proceeds to suicide charity Pieta House, raising €2,100 in the process.
The evening market also featured entertainment for kids and Keith said it was a “great success”.
For more pictures from Friday’s event, see page 18