LSAD’s Jordan puts his mind to design contest

Aine Fitzgerald

Reporter:

Aine Fitzgerald

A DESIGN based on a test used by psychiatrists to examine a person’s personality characteristics and emotional functioning has earned Limerick student Jordan Edmonds Moore the top prize in a prestigious national lingerie design competition.

A DESIGN based on a test used by psychiatrists to examine a person’s personality characteristics and emotional functioning has earned Limerick student Jordan Edmonds Moore the top prize in a prestigious national lingerie design competition.

The 21-year old fashion design student from Crecora was named the winner of the Triumph Inspiration Award 2012 in Brown Thomas, Dublin.

The second year student from the Limerick School of Art & Design was thrilled to be announced as the winner with his futuristic design entitled ‘The Rorschach Test’ which was worn by model Sarah Morrissey.

His design is an exploration of the Rorschach inkblot test and how it can be translated into lingerie.

Jordan will travel to Shanghai in October to represent Ireland at the International Grand Final and his design will compete against 30 other national winners – an invaluable experience for any budding designer.

“It was a one-off showpiece,” said Jordan of his design.

“Basically, the whole thing is we had to choose either butterflies or dragons because the international final is going to be on in Shanghai this year.

“I chose butterflies and I chose the Rorschach inkblot test that psychiatrists give to their patients. When most people see them they see butterflies.

“I wanted to do something conceptual rather than doing something that is very literal or sticking to the theme very rigidly,” he continued.

During the design process – which began in January - Jordan was conscious of allowing the viewer an opportunity to interpret the piece as they wanted to – not him telling them how it should be interpreted.

“With lingerie it is up to the viewer, what they see in it, whether it’s sexy or fantasy. I started pulling shapes and playing around with different fabric on the mannequin to see what would work and what wouldn’t. I wanted the piece to have a surreal quality to it as well,” he explained.

Jordan has always had a keen interest in fashion – his mother, Yvonne Edmonds, studied at the art college and even designed her own debs dress while his step mother, Orla Moore, is a fashion tutor at GTI in Galway.

The Triumph Inspiration Awards 2012 was his first time having one of his designs grace a catwalk.

“I was really excited about that, winning was a complete and utter surprise and a complete bonus.”

So what does the future hold for this budding young designer?

“To be honest, I am just seeing how it goes. I would really like to work for the Design House for a while or work under a designer.

Obviously I would love to set up my own business but at the moment I really would like to get a bit of experience in the industry,” continued Jordan who is one of three male students in a class of 32 studying fashion in second year at Limerick School of Art & Design.

The school celebrated a clean sweep at the Triumph Inspiration Awards with second place going to student Colin Horgan from Tralee, with his design entitled “The Reborn Bionic”, which took influence from a robotic metal dragon.

In third place was Leanne Ryan from Newmarket-on-Fergus with her design entitled “Beneath the Skin”, which took influence from the muscular movement of butterflies, making it a hat-trick for the college for the second year in a row.

“We are blessed. I am just absolutely thrilled and delighted and looking forward to Shanghai in October,” said Anne Melinn, course leader at Limerick School of Art & Design.

A total of 16 second year fashion students from the Limerick School of Art & Design and Griffith College Dublin were selected to take part in the final.

The contest was judged this year by judge of TV shows Strictly Come Dancing and Dancing with the Stars, Bruno Tonioli, Brown Thomas creative director John Redmond, Triumph marketing manager Purminder Mondair and Sunday Independent columnist Triona McCarthy. Stylish Xposé presenter Karen Koster acted as MC on the evening.